Axial Theory Floral Design · Event Design · Planning

Floral &
Event Design

Axial Theory is a floral and event design studio founded by Iris Gloria. We create custom floral arrangements and provide design and planning services for weddings and events.

Axial Theory floral design
Axial Theory sculptural floral arrangement

The Floral Studio

Our Floral Work

Aerial, sculptural, and architectural arrangements are central to our floral practice. We work with line, movement, scale, and the relationship between flowers and their surroundings.

The Japanese art of ikebana is one influence, particularly its consideration of negative space and form. Each commission is developed around the client's preferences rather than a prescribed floral style.

About Our Floral Design

Flowers

Floral Services

Every arrangement is customized to the person, occasion, and setting.

À La Carte

Custom flowers by Axial Theory

Custom bouquets, vase arrangements, corsages, and boutonnières for gifting, celebrations, and personal enjoyment. Flower selection, color, and style are tailored to your request.

Custom bouquets start at $150.

Request Flowers

Weddings & Events

Wedding and event flowers by Axial Theory

Bridal flowers, centerpieces, statement arrangements, and installations designed for weddings and other events. The flowers and their placement are developed around the event and your preferences.

Inquire About Event Florals

Beyond Florals

Event Design & Planning

Axial Theory also provides event planning, creative direction, and styling. Select a service below for an overview.

Event Planning

Wedding management, partial planning, full-service planning, and destination wedding planning, including venue and vendor coordination, timelines, budgets, and event logistics according to the selected scope.

Planning Services

Creative & Spatial Direction

Creative direction, layouts, tablescapes, and design development for weddings and events. Services are tailored to the scale and requirements of the project.

Design Services

Event Styling

Styling for dinners, celebrations, and other events, including floral and tablescape direction, rental guidance, and setup oversight where included in the approved scope.

Styling Services

Made to Order

Custom Flowers

Bouquets Starting At

$150

Tell us what you would like, when you need it, and your preferred budget. Every floral request is priced individually.

Request an Arrangement

Meet the Founder

Iris Gloria

Iris Gloria founded Axial Theory following her own experience planning a wedding. Her background in supply chain, procurement, and program management informs the way she approaches research, vendor coordination, and the details involved in planning an event.

Her interest in flowers developed separately, through years of arranging flowers for her dining table and kitchen. Learning about individual flowers and arrangement traditions, including ikebana, led her to experiment with different forms and compositions.

Meet the Founder

Inquiries

Work with Us

For floral orders, event design, or planning, share the details of your request.

Send an Inquiry